Business Development and Venture Capital is a course in Entrepreneurship at the Hanken School of Economics. In the course, students assist entrepreneurs in evaluating the market potential of their businesses and developing strategies for commercialization.
The students participating in the course carry out assignments that involve, for instance:
- Market segmentation and customer profiling.
- Value- and competitor analysis.
- Market research.
- Strategy development based on market insight.
They work in teams of 4 and each entrepreneur that participates in the course will be assigned a student team.
On their part, entrepreneurs are expected to have 2 meetings with their team. In the first meeting, the assignment is discussed with the students. In the second meeting, students provide an account of their obtained results/progress.
The course starts in week 12 (Monday 18.3 – Friday 22.3). On Thursday 21.3, entrepreneurs will give assignments to student groups and at the same time briefly present their business. The course ends in mid-May.
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About Hanken School of Economics
Hanken School of Economics, one of the oldest business schools in the Nordic countries, was established more than one hundred years ago. Today, Hanken is the only stand-alone business school in Finland. Their strategy includes profiling the School as a genuinely international and research-oriented business school with close ties to the corporate world. They offer academic programs on all levels (BSc, MSc and PhD) at two locations, in Helsinki and Vaasa.
- More about Hanken School of Economics here: hanken.fi/en
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